Category: Harley-Davidson

Screamin’ Eagle Milwaukee-Eight Stage III Kit – 107CI to 119CI. Fitted from just £2,600.

This kit was developed for the rider looking for a solid “seat of the pants” increase you can feel – every time you roll on the throttle. The increase in displacement and the bump in compression deliver a significant increase in torque and power over stock while restoring the sensation of riding solo when taking that long trip with a passenger and luggage.

The Stage III 107CI to 119CI upgrade delivers up to 17% more torque and increases power by up to 23% when compared to the Original Equipment 107ci engine configuration. Plus there’s a one-year manufacturer’s warranty and eligibility for coverage under factory vehicle warranty when installed within 60 days of vehicle purchase.

The Screamin’ Eagle Stage III Kit includes: 

  • 4.075″ Bolt-On Cylinders

  • Forged 11:1 High Compression Pistons

  • High performance Piston Rings and Tappets

  • SE8-498 Cam, Performance Valve Springs

  • Multi-layer coated Head Gaskets

  • Cylinder Base & Cam Cover Gaskets

  • High-Capacity Clutch Spring

Screamin' Eagle

FOR MORE INFORMATION OR TO MAKE A BOOKING, PLEASE CALL OUR SERVICE TEAM ON 01772 551800 OR COMPLETE THE ENQUIRY FORM ON THIS PAGE AND WE’LL CALL YOU BACK.

Fits ’18-later Softail® and ’17-later Touring models equipped with 107CI Milwaukee-Eight® engine. Does not fit Trike models. Requires separate purchase of Cam Drive Retention Kit P/N 25566-06. Installation may require Cam Spacer Kit P/N 25928-06. For ’17-’18 Touring models, installation of Oil Pump Cover P/N 62400206 is recommended (sold separately). All models require ECM calibration with Screamin ‘Eagle Pro Street Tuner for proper installation. Pending approval for use in California on ’20 models. Refer to H-D®.com/shop for status.

From £139 Per Month | £200 Bowker H-D Contribution

Don’t miss out on our 2019 Harley-Davidson Sportster offers!

You’re looking at one of the original icons of Harley-Davidson® Dark Custom™ style. The Sportster® has been there since day one. Setting the standard for the raw, stripped-down, blacked-out look. Fine-tuned suspension. Tuck and roll seat. Black cast aluminium wheels with machined highlights.

There’s never been a better time to grab life by the handlebars and jump on a Sportster®. 

The motorcycles listed below are in stock and are available for immediate delivery. We can also offer nationwide delivery – please ask for details.

Model Colour Bowker Contribution Customer Deposit Monthly Payment
IRON 1200™ Vivid Black £200 £500 £150.52
FORTY-EIGHT® River Rock Grey £200 £500 £161.94
883 SUPERLOW® Vivid Black £200 £500 £138.74
IRON 883™ Denim Black £200 £500 £141.86

For more information or to request a video presentation to view from the comfort of your own home, please complete the enquiry form on this page or call the team on 01772 551800.

Click here to view our opening times.

Representative Personal Contract Purchase Finance Example

Model MY19 Sportster Iron 1200
Cash Price £9,395.00
Customer Deposit £500.00
Bowker Contribution £200.00
36 Monthly Payments £150.52
Term Of Agreement 37 Months
Total Amount Of Credit £8,695.00
Annual Mileage 4,000
Excess Mileage Charge (Per Mile) 7.2p
Total Amount Payable £11,462.72
Option to Purchase Fee £10.00
Optional Final Payment £5,344.00
Representative APR 9.9%
Interest Rate (Fixed) 9.44%
Bowker Harley-Davidson is a credit broker and not a lender.
These offers are available on Harley|OWN™ PCP and Harley|PURCHASE™ HP through Harley-Davidson Finance, a trading style of Black Horse Ltd, St William House, Tresillian Terrace, Cardiff, CF10 5BH. Credit is subject to status and is only available to UK residents aged 18 and over. 
With Harley|OWN™ Personal Contract Purchase (PCP) you have the option after you have paid all of the regular monthly repayments to: 
1. Return the motorcycle and not pay the Optional Final Repayment. In these examples, if the motorcycle has exceeded 12,333 miles, a charge of 7.2p (including VAT at 20%) will apply per excess mile. If the motorcycle is in good condition (fair wear and tear accepted) and has not exceeded 12,333 miles you will have nothing further to pay.
2. Pay the Optional Final Repayment to own the motorcycle or
3. Part exchange the vehicle subject to settlement of your existing finance agreement; new finance agreements are subject to status.
©2020 H-D or its affiliates. HARLEY-DAVIDSON, HARLEY, H-D, and the Bar and Shield Logo are among the trademarks of H-D U.S.A., LLC. 

SPEND MORE TIME AND LESS MONEY ON A HARLEY.

The motorcycles listed below are in stock and are available for immediate delivery. We can also offer nationwide delivery – please ask for details.

For more information or to request a video presentation to view from the comfort of your own home, please complete the enquiry form on this page or call the team on 01772 551800.

Model MY19 Ultra Limited Touring MY19 Road King Special Touring
On the Road Cash Price* £20,495.00 £19,495.00
Customer Deposit £5,123.75 £4,873.75
24 Monthly Payments £82.66 £141.49
Term Of Agreement 25 Months 25 Months
Total Amount Of Credit £15,371.25 £14,621.25
Annual Mileage 4,000 4,000
Excess Mileage Charge (Per Mile) 6.0p 6.0p
Total Amount Payable £22,003.59 £20,852.51
Option to Purchase Fee^ £10.00 £10.00
Optional Final Payment^ £14,896.00 £12,583.00
Representative APR 4.9% 4.9%
Interest rate (Fixed) 4.76% 4.76%
These offers are available on Harley|OWN™ PCP and Harley|PURCHASE™ HP through Harley-Davidson Finance, a trading style of Black Horse Ltd, St William House, Tresillian Terrace, Cardiff, CF10 5BH. Credit is subject to status and is only available to UK residents aged 18 and over. Offer is subject to change and is valid until 30 September 2020.
Figures are correct at time of quotation and may be subject to change
Images shown are for colour representation only and may vary by locale/region due to compliance regulations.
With Harley|Own Personal Contract Purchase (PCP) you have the option after you have paid all of the regular monthly repayments to: 1. Return the motorcycle and not pay the Optional Final Repayment. In this example if the motorcycle has exceeded the maximum agreed mileage, a charge of 7.2p (including VAT at 20%) will apply per excess mile. If the motorcycle is in good condition (fair wear and tear accepted) and has not exceeded the maximum agreed mileage you will have nothing further to pay. 2. Pay the Optional Final Repayment to own the motorcycle or 3. Part exchange the vehicle subject to settlement of your existing finance agreement; new finance agreements are subject to status

SPEND MORE TIME AND LESS MONEY ON A HARLEY.

Harley-Davidson® Custom Vehicle Operations models represents the pinnacle of H-D style and design. Built in limited numbers with the awesome power of a Milwaukee-Eight® 117 engine, show-stopping finishes, advanced technology, exclusive components, and attention to detail that borders on obsessive.

For more information, please complete the enquiry form on this page or call the team on 01772 551800.

Personal Contract Purchase representative finance example:

Model MY19 H-D CVO Touring Street Glide MY19 H-D CVO Touring Limited
Cash Price £28,995.00 £31,495.00
Customer Deposit £7,248.75 £7,873.75
24 Monthly Payments £286.70 £242.30
Term Of Agreement 25 Months 25 Months
Total Amount Of Credit £21,746.25 £23,621.25
Annual Mileage 4,000 4,000
Excess Mileage Charge (Per Mile) 6.0p 6.0p
Total Amount Payable £30,919.55 £33,670.95
Option to Purchase Fee £10.00 £10.00
Optional Final Payment £16,790.00 £19,982.00
Representative APR 4.9% 4.9%
Interest rate (Fixed) 4.77% 4.77%
These offers are available on Harley|OWN™ PCP and Harley|PURCHASE™ HP through Harley-Davidson Finance, a trading style of Black Horse Ltd, St William House, Tresillian Terrace, Cardiff, CF10 5BH. Credit is subject to status and is only available to UK residents aged 18 and over. Offer is subject to change and is valid until 30 September 2020.
Figures are correct at time of quotation and may be subject to change
Images shown are for colour representation only and may vary by locale/region due to compliance regulations.
With Harley|Own Personal Contract Purchase (PCP) you have the option after you have paid all of the regular monthly repayments to: 1. Return the motorcycle and not pay the Optional Final Repayment. In this example if the motorcycle has exceeded the maximum agreed mileage, a charge of 7.2p (including VAT at 20%) will apply per excess mile. If the motorcycle is in good condition (fair wear and tear accepted) and has not exceeded the maximum agreed mileage you will have nothing further to pay. 2. Pay the Optional Final Repayment to own the motorcycle or 3. Part exchange the vehicle subject to settlement of your existing finance agreement; new finance agreements are subject to status

2020 is a particularly important year as it marks the 30th anniversary of the iconic Harley-Davidson Fat Boy® motorcycle. Introduced in 1990, the original Fat Boy was designed by legendary Harley-Davidson stylists Willie G. Davidson and Louie Netz and combined a fresh, contemporary look with classic Harley-Davidson styling cues. Now a bestselling model, the Harley-Davidson Fat Boy® has appeared in a number of TV shows and movies over the years, most notably in 1991’s Terminator 2: Judgment Day.

To mark this special milestone, Harley-Davidson recently introduced the Fat Boy® 30th Anniversary motorcycle. With its dark finish with bronze highlights, the 30th Anniversary Fat Boy, at first sight, stole many hearts. However, limited to a production run of just 2,500 examples, customers and fans of Harley-Davidson quickly snapped up these special motorcycles in double-quick time so this model sold out. Fast!

However, we do have some good news…

While it is impossible to supply a new 30th Anniversary Harley-Davidson Fat Boy®, it is possible to replicate. Customers and existing owners of Milwaukee-Eight® 107 and 114-powered Softail®Fat Boy® models can now order an official Harley-Davidson® Accessory Pack to detail their Fat Boy® to the same blacked out stance to set it well and truly apart.

The 35-piece Accessory Pack features an array of replacement gloss and matt black parts; from pushrod covers to fork covers, headlight nacelle to matching rocker case covers, black slotted foot controls and more.

Harley-Davidson Fat Boy
Bowker Harley-Davidson's 30th Anniversary Fat Boy®

For further information on the route to turning your Softail®Fat Boy® into something even more special, do not hesitate to contact us on 01772 551800, where our team will be happy to discuss all aspects of Harley®Genuine Parts & Accessories.

Bowker Harley-Davidson is pleased to announce that it has taken delivery of a very special Harley-Davidson® Softail® FXDR™ 114 Limited Edition motorcycle – one of only 30 models released by Harley-Davidson® UK & Ireland across its dealer network.

The limited edition stand-out colour scheme of brilliant white, black and gold base colours with a matt clear coat finish is executed across the fuel tank, rear tail section, headlight cowl and front fender. Design highlights include the modern Harley-Davidson® logo, pinstriping, Limited Edition graphic on the tail section and the production sequence number located on the lower rear-right of the fuel tank.

The standard clip-on handlebars are replaced with a Harley-Davidson single-piece Dragstyle Fat handlebar mounted to an accessory gloss black Fat Ape riser kit. Because the handlebar position has moved upwards and back, H-D accessory extension wiring kits are added to the left and right switchgear units to maintain an unhindered left-to-right movement of the front-end assembly. For the same reason, a different length clutch cable is also fitted.

Limited edition Harley-Davidson motorcycles are big news with owners and fans of the American brand and the staff at Bowker are in no doubt the FXDR™ 114 Limited Edition will attract a lot of attention.

The Special Edition motorcycle will be available to see at our dealership from early June. The list price of the FXDR™ 114 Limited Edition model is £18,345.

From Monday 1 June, our showroom is fully open for Sales and Aftersales, in line with Government guidance. We’re really looking forward to welcoming everyone back!

Our main focus is to ensure that we safely and responsibly meet the needs of our customers and staff, while doing our part to keep our community safe. We’re a sociable bunch but we please ask that you limit your visits for Sales or Aftersales appointments only. The Food Shack will remain closed for the time being.

Here’s what we’re doing and how you can help:

– The temperature of our staff is being monitored on a daily basis, each morning
– Social distancing measures are in place
– Hand sanitiser stations are positioned throughout the showroom
– Protective screens have been fitted to desks where required
– Disposable gloves are being used by our service advisors, technicians and valeters
– Pre-appointment calls are made beforehand to limit the number of customers in the Centre at any given time
– Each motorcycle that passes through the workshop will be sanitised using a safe disinfecting solution
– Customers are encouraged to make payments by card or other contactless methods
– Online sales enquiries are being conducted using video technology where possible
– Contactless collection/delivery of sold motorcycles is available on request

Please CLICK HERE to view our opening hours.

Sales

Our sales team is on hand to assist with your enquiry either within our showroom or from the comfort of your own home.  As we anticipate high demand, making an appointment is advisable to avoid any unnecessary waiting in light of social distancing and new hygiene measures.

Tel: 01772 551800
Email: sales@bowkerhd.com 

Aftersales

To make an MOT, Service or Repair booking, please call us on 01772 551800 or you can book an appointment online 24/7:

www.bowkermotorgroup.co.uk/harley-davidson/book-a-service 

We ask that you bring your motorcycle to our showroom for your planned Service appointment and park in customer parking. Please enter using the main doors where you will be met by a member of staff. As a result of social distancing measures and hygiene processes, waiting times may take a little longer than normal.

We will wipe down the frequently touched surfaces with a safe disinfecting solution. Likewise, when you return to collect your motorcycle from us, we will have done the same.

If your motorcycle’s MOT has been due since 30 March 2020, please be reminded of the communication from the Government regarding MOT extension which can be read here.

We look forward to welcoming you to our showroom again and want to reassure you that we are doing everything we can to promote a safe and secure experience.

Thank you for your continued loyalty and support.

Paul Bowker, Chief Executive

When it hit the road in 1984 the now iconic Softail® platform became an instant classic. And we want you to share in the Legend.

This event will be a celebration of the Softail platform, from the original FXST Softail to everything that’s come after it, including the original Fat Boy ™ – which celebrates its 30th Anniversary in 2020. Whilst the line-up may have changed over time, what hasn’t changed is the unique Softail character, each model as individual as its owner. From the vintage details of the Heritage Classic
through to the futuristic edge of the FXDR ™, there’s a Softail for everyone.

If you’re one of the first 50 visitors to our event you’ll not only receive a specially designed limited-edition print, but you’ll also have the chance to win a signed framed print of Willie G. Davidson’s original tank graphic for the 1990 Fatboy®.

Throughout the event we’ll have exclusive offers on Softail® Motorcycle models and accessories.

Join us to celebrate the life of the Softail® Motorcycle from Friday 7th – Sunday 9th February. A modern motorcycle with its roots deep in our heritage.

For more information, please call us on 01772 51800 or visit the dealership.

Thursday 19th December.

Stuck for Harley-Davidson® gift ideas? We’ve got you covered. With Christmas just around the corner, why not treat that special biker or ride partner in your life with a Harley-Davidson® gift?
 
 
Join us on Thursday 19th December from 5.30pm – 8.30pm for late night Christmas shopping at Bowker Harley-Davidson.
 
 
  • Free hot drinks and mince pies
  • Offers in store on Clothing and Accessories
  • Free gift wrapping
  • The Food Shack will be open serving hot food until 8.00pm

Back for the 11th Year in Kendal, Wake the Lakes 2020 will be BIGGER & BETTER!  The new Mintbridge Facility is fit for a celebration of Harley-Davidson Motorcycles and the Harley Owners Group (H.O.G.).  Join us in the Southern Gateway to the Lakes – Kendal.  Over the course of the weekend we will explore the Lake District, and enjoy all the hospitality of the local area.  With entertainment of all kinds throughout the weekend centered around Mintbridge.

Wake the Lakes is one of the “must go to” Events in the Harley Owners Group events calendar.  The event is also an opportunity to earn extra miles on the Chapter Millage Challenge.

Ride-in Custom Show

With more Custom Bikes than ever before competition is heating up, but we’d love for you to show your bike at Wake the Lakes, prizes and awards are up for grabs!

Glamping Village (Onsite Accommodation)

This year will see the return of the Glamping Village to Wake the Lakes, you will have a Camping experience like no other, the village is being built around the needs of HOG Members!

Camping Area (Onsite Accommodation)

Camping is included in the price of the festival ticket, with showers & toilets.  Bike parking is also available on hard standing or next to your tent (Weather dependent).

Parade Ride/s

Join us on a group tour off the Lake District, we’ll see lakeside roads, picturesque villages, open highways and breathtaking views!

The Parade Ride is unrestricted in numbers and is included as part of the Festival Ticket.

Group Ride-outs

We also offer Road Captain Led group rides around some of the more scenic areas of the Lake District, including the option of a ride over the World Famous Hard Knott Pass – The STEEPEST road in the UK!

For those who are looking for something a little more leisurely feel free to join us on one of the other group rides, all with their own twist and highlights!

When the group rides are full don’t worry we can provide maps and satnav guides to enjoy some routes on your own at your own pace with the option to stop and enjoy the hospitality throughout the region.

Family Fun

A great family event suitable for all ages. The weekend promises to be filled with plenty of entertainment – and it’s all free (under 16’s).  Of course we have not forgotten the kids, who want to be entertained as well, so there will be plenty of games, lots of fun and activities galore to keep them amused. Don’t forget your camera as there will be lots of opportunities to take photos of them “riding” some mean machines. The Custom Bike Show will certainly be a great spectacle with customised bikes, fascinating paint jobs and every type of machine you could ever imagine taking part.

Buy your tickets – CLICK HERE

Harley-Davidson launches new motorcycle models and technology for 2020

New models, new technologies, and more customer choices are featured in the expansive lineup of Harley-Davidson® motorcycles for 2020.The new Harley-Davidson Low Rider® S model brings aggressive style and all-out performance to a 2020 Harley-Davidson models that also include the all-electric LiveWire model and the new CVO Tri Glide® model, the ultimate three-wheel motorcycle. Also new for 2020 is the H-D Connect service, a subscription-based cellular connectivity service for select Harley-Davidson motorcycles, and the Reflex™ Defensive Rider Systems (RDRS), a new collection of rider-control technologies for select models that includes traction control and advanced Antilock Braking System (ABS).

The new models and advanced technologies are components of the More Roads to Harley-Davidson plan to accelerate building the next generation of riders through new products in additional motorcycle segments, broader access and a commitment to strengthen dealers globally.

“Harley-Davidson offers riders a host of new models, gear and accessories for 2020 as we leverage our unmatched ability to blend style, performance and technology in products designed to elevate the motorcycling experience,” said Heather Malenshek, Chief Marketing Officer. “This year Harley-Davidson offers more choices for more riders than ever before.”

New Low Rider S Model Combines Performance with Attitude

The new Low Rider S motorcycle takes a performance-first approach that emphasizes power, agile handling, and enhanced rider control combined with traditional Harley-Davidson character. Handling of the Softail chassis is enhanced by premium suspension components tuned for aggressive riding stoked by the power of a muscular Milwaukee-Eight® 114 engine. Styling cues from the coastal build scene include a raised handlebar, mini fairing, solo seat and blacked-out finishes. 

New Technology

H-D Connect service introduces subscription-based cellular connectivity to select Harley-Davidson® motorcycles to keep riders connected to their motorcycle through their smart phone using the latest version of the Harley-Davidson™ App*. The H-D Connect service allows owners to connect remotely to their motorcycle and view key vehicle health information. It also provides the owner with the reassurance of being able to remotely monitor their motorcycle’s security, including tamper alerts on the Harley-Davidson® App and stolen-vehicle assistance. 

* The H-D™ Connect service is not available in all markets. Market availability will vary.

The Reflex™ Defensive Rider Systems (RDRS) is a new collection of technology designed to match motorcycle performance to available traction during acceleration, deceleration and braking, utilizing the latest chassis control, electronic brake control and powertrain technology. The RDRS features are standard on the 2020 Trike and CVO models, and optional on all 2020 Touring models in the U.S.

New Road Glide® Limited and Touring Model Options

The new Road Glide Limited model replaces the Road Glide Ultra model for 2020 and offers new premium luxury-touring features, including painted pin striping, a gloss-finish inner fairing, heated rider hand grips, Slicer II Contrast Bright wheels and new tank, front and rear fender medallions. The Road Glide Limited model is a long-haul, two-up touring specialist featuring the distinctive aerodynamic Road Glide shark-nose fairing with triple split stream vents that limit rider head buffeting. The standard Milwaukee-Eight 114 engine delivers smooth, powerful touring performance while dual Daymaker® LED headlamps offer outstanding night visibility.

Premium Touring suspension includes an easy-adjust rear shock pre-load for a smooth, confident ride. Reflex Electronic Linked Brakes with ABS deliver confident braking performance. The Boom! Box GTS infotainment system with color touch screen offers navigation, communication and entertainment options.

The new Black Finish Option for the 2020 Ultra Limited and Road Glide Limited models gives these models a sinister blacked-out look direct from the factory. The Black Finish package includes: Slicer II cast aluminum wheels finished in Gloss Black, fuel tank, front and rear fender medallions with a Gloss Black fill surrounded by a Charcoal border, Gloss Black powdercoat powertrain, covers and exhaust plus black Tour-Pak® luggage carrier hinges, latches and rack, a black console, footboards, handlebar, gauge trim rings, hand control levers, mirrors, and foot controls, black LED Daymaker headlamp, trim ring and LED fog lamps (Ultra Limited only), and black fork lowers, fork covers, engine guard and saddlebag guards.

CVO Model: The Pinnacle of Harley-Davidson Style and Design

The new CVO Tri Glide® model joins the CVOLimited and CVO Street Glide® models in the portfolio of limited-production, super-premium CVO motorcycles for 2020. Created for discerning customers, CVO models offer show-stopping finishes, advanced technology, exclusive components and attention to detail that borders on obsessive, engineered and assembled to factory-quality standards and backed by the Harley-Davidson® warranty. The Milwaukee-Eight® 117 powertrain – the most displacement and power offered from the H-D factory – is exclusive to CVO models.

Bowker Harley-Davidson® is pleased to announce “The Bowker Centenary Edition” has achieved National Finalist status in the UK & Ireland National Round of the 2019 Battle of the Kings custom competition.

Our award was determined by online public voting via the Harley-Davidson® Battle of the Kings website, enabling us to go through to the expert judging panel stage alongside fellow UK finalists Sycamore Harley-Davidson® and Warr’s Harley-Davidson® who won the public voting round.

We’d like to thank everyone who voted for our entry, which placed it third overall and we’re now eagerly awaiting the announcement of international finalists in August to find out whether we will compete with the top entries globally for the BOTK 2019 crown.

The achievement is cause for double celebration at Bowker Harley-Davidson®, as the build celebrates 100 years since our parent company, WH Bowker, was established. The overall design of The Bowker Centenary Edition reflects the styling of founder William Bowker’s first truck purchased in 1919 and the new Anniversary Volvo.

If you’re interested in recreating a similar look, you can find detailed information on the building of The Bowker Centenary Edition here. Alternatively, please call in to the showroom, where our Custom King specialists will be more than happy to discuss your customisation ideas and requirements.

2019 marks 100 years since our parent company, WH Bowker, was established when William Bowker used his war gratuity to buy the first vehicle. Our “Battle Of The Kings” entry for this year tips our visors to our Founder and the design is styled on the new Anniversary Volvo and original Bowker truck.

We chose a Forty-Eight® from the Sportster Range as our base bike. We chopped the back end of the frame off for a simplistic, clean look and fitted a full compliment of Harley-Davidson Brass Collection accessories, plus a range of products from Kinetic Motorcycles.

You can read the full bio on the bike by visiting the BOTK web page here: http://bit.ly/VoteBowkerH-D 

Help us take the crown – With bikes from Harley-Davidson dealerships around the world, this year’s competition will be fiercer than ever before. We’ve put in some longs days to build our bike. Now we need your vote to help us take the BOTK crown.

View & Vote for us here: http://bit.ly/VoteBowkerH-D

There’s not much longer to wait until the launch of the all-new 2019 Harley-Davidson® FXDR™ 114.

The new Softail® powerhouse that delivers arm-stretching, smile inducing performance in a way only a Harley-Davidson torque-laden muscle-bike can.

Feel the torque of FXDR’s 114ci Milwaukee-Eight® V-twin engine and watch the scenery come to you, fast!

We know demand on the demonstrator is going to be high, so get your request in early… To book your test ride, pop into our showroom, call us on 01772 551800 or enquire via our website here FXDR Contact.

The FXDR 114™ is bold as brass, a statement of intent and is coming to Bowker Harley-Davidson on Thursday 4th October 2018.

Join us from 17:30 to see the FXDR, enjoy a complimentary drink and the Food Shack will be open with hearty homemade dishes.

Harley Davidson Fat Bob crowned Auto Trader’s Best Cruiser Bike of 2018

From the moment Harley-Davidson released information and images of the all-new Softail range, everybody took notice. Blending aspects from the previous Softail models with the outgoing Dyna range, the latest Softail motorcycles promised to deliver a refined shot of Harley heritage and performance by way of modern technology. This promise has proven to be a longstanding and honest one as thousands of new Softail owners will testify.

As if to underline what we already knew, the Harley-Davidson Softail Fat Bob has scooped the award for Best Cruiser from the coveted Auto Trader Best Bike Awards 2018. Now in its fifth year, the Auto Trader awards proved to be bigger than ever this year, featuring more contenders from various manufacturers and across a broad biking spectrum; from touring to trackside toys, to go anywhere adventure bikes and learner legal two-wheels.

The Harley-Davidson Fat Bob was the judge’s undeniable favourite in the Best Cruiser category, beating two other so-called custom cruiser competitors in the final three choices. Auto Trader judge, Phil West put it best by saying: “When it comes to cruisers, there is one name head and shoulders above the rest, and that is Harley-Davidson. A new Softail family for Harley in 2018 is massive news. If you thought Harleys were bikes from a different era, they’re now bang up to date!”

The Auto Trader judging panel rode thousands of miles to test over 36 models and compile the year’s list of the most impressive bikes on the market. Reliability, running costs, appearance, practicality, performance and technical advancements were all considered by the judges as they put together a well-informed list of category winners.

Auto Trader’s Best Bike Awards aim to help every motorcyclist find their ideal motorcycle. With 13 categories and 16 manufacturers, Auto Trader Best Bike Awards 2018 reveal the best machines on two-wheels, whether you’re a first-time rider looking for a humble 50cc, or a rider looking for style, ability and status that only Harley-Davidson can deliver.

Joining renowned motorcycle journalist Phil West on the Auto Trader Best Bike Awards 2018 judging panel was racer and all-round bike enthusiast Andrew Shim, best known as ‘Milky’ in the film and TV series This is England, along with Rob Morphet, Director for Auto Trader Bikes.

So before we all raise a glass in celebration of the Harley-Davidson Fat Bob taking such a major award, let’s leave the final word about the Auto Trader Bike Awards to Auto Trader judge Phil West: “Biking is on its way back with more and more varied new machines on offer than in recent memory. Whatever your taste, whether it’s for fashionable retros, café racers, or ultra-sophisticated sportsters or grand tourers, there’s something out there for you, and the Auto Trader Bike Awards does a brilliant job of directing you to your perfect bike.”

For further information on any of the new 2019 range of Harley-Davidson motorcycles, feel free to call in at Bowker Harley-Davidson and talk to our friendly, knowledgeable staff.

A bold Power Cruiser, updated Touring, Trike and CVO ranges plus all-new infotainment system top a full slate of new products across the board.

• The new FXDR 114™ mixes drag-race style with 114ci Milwaukee-Eight® power
• 114ci Milwaukee-Eight® engines for selected Touring motorcycles
• Sophisticated new handling package for Trike, plus 114ci Milwaukee-Eight® engines
• All-new, faster, sharper infotainment system includes Apple CarPlay
• CVO range gets stunning new paint finishes and premium audio
• Genuine Motor Accessories updated to match new models, plus new FXRG® Touring/Urban clothing range


The all-out performance of the new 2019 Harley-Davidson® FXDR™ 114 sets the pace for Harley-Davidson’s new 2019 motorcycles, accessories and gear that deliver fresh style, thrilling performance and advanced technology.

Less than a month after announcing plans for future product in new-to-the-brand categories and a commitment to advance its heavyweight Touring and Cruiser models, the Motor Company introduces a suite of new products that will continue to inspire people around the world to experience the exhilaration of riding a Harley-Davidson®.

Heather Malenshek, Harley-Davidson Vice President of Marketing: “Harley-Davidson innovation is infused in all of the new products we are offering for 2019. Innovation in design, innovation in technology, and innovation in performance will inspire Harley-Davidson fans and a new generation of riders to share the wide-open freedom of motorcycling.”

2019 FXDR 114™
The FXDR 114 is an unapologetic power cruiser that brings a new level of performance to the Harley-Davidson line up. The FXDR 114 combines the unrelenting power of the Milwaukee-Eight®  114ci (1868cc) engine with liberal use of weight-saving aluminium and composite components, including new aluminium swingarm and subframe, lightweight wheels and composite mudguards to amplify every aspect of its agile handling and performance.

The FXDR 114 is equipped with the most-powerful engine offered in the Softail® chassis, a Milwaukee-Eight 114 V-Twin tuned to punch out up to 119 ft-lb. of torque at 3,500 rpm (U.S. model). The strong – and rigid – Softail chassis and premium suspension components will reward assertive riders with thrilling agility when riding through twisting backroads and navigating congested urban traffic. The FXDR 114 offers more lean angle than any other Softail model. 

Visually, the FXDR 114 communicates its commitment to performance through design inspirations from the drag strip – from a moulded speed screen to a clipped tail section and solo seat. The rear mudguard is shaped to hug a massive 240mm tyre and moves with the tyre through the range of the suspension, so becomes almost invisible when the FXDR 114 is in motion. Further information can be found on the accompanying FXDR 114 release.


2019 TOURING AND TRIKE
Harley-Davidson continues to advance its Touring and Trike models with technology that elevates performance, function and style.

All-new infotainment system
The new Boom! Box™ GTS infotainment system for select Harley-Davidson Touring and Trike motorcycles offers the contemporary look, feel and function of the latest mobile devices and tablets, with durability and features designed specifically for motorcycling, plus Apple CarPlay compatibility (when a microphone is in use with optional Harley-Davidson® Genuine Motor Accessories headsets) and hands-free voice recognition.

Sophisticated handling package for Trike range
The all-new electronic Reflex Linked Brake system for 2019 Harley-Davidson Tri-Glide™ Ultra and Freewheeler™ three-wheeled motorcycles incorporates Antilock Braking System (ABS), Traction Control System (TCS), Drag-Torque Slip Control System (DSCS) and linked front and rear braking system; features that work together to inspire greater rider confidence.

All-new premium Harley-Davidson Touring suspension technology gives the 2019 Harley-Davidson Tri-Glide Ultra and Freewheeler a significant improvement in ride quality and ease of spring preload adjustment. 

114ci Milwaukee-Eight powertrains
Select 2019 Harley-Davidson Touring and Trike motorcycles will be powered by the Milwaukee-Eight 114 engine. At 114 cubic inches (1868cc), the Milwaukee-Eight 114 engine has the most displacement offered from the Harley-Davidson factory in standard model motorcycles and delivers strong acceleration and overtaking performance.


2019 LIMITED EDITION CVO RANGE
Three limited-production 2019 Harley-Davidson® Custom Vehicle Operations™ (CVO) motorcycles offer show-stopping finishes, advanced technology, exclusive components and extreme attention to detail. The high-performance Milwaukee-Eight® 117 engine is exclusive to CVO models and the new Boom!™ Box GTS infotainment system is standard on each 2019 CVO™ model. Further information on the CVO range can be found on the accompanying release.

2019 CVO™ Limited
For the rider who expects it all; luxury, performance, features and style. The CVO Limited model offers the ultimate in long-range touring comfort and luxury.

2019 CVO™ Street Glide®
An edgy, custom-bagger with hot-rod performance and a mind-blowing premium audio system.

2019 CVO™ Road Glide®
Distinctive, menacing style combined with long-haul comfort in a performance touring motorcycle ready for long roads and late nights.


2019 GENUINE MOTOR ACCESSORIES
Harley-Davidson® Genuine Motor Accessories are developed alongside new motorcycles to ensure that all customisation options are backed by the highest fit, finish, testing and OEM standards. Harley-Davidson® Authorised Dealerships are the customisation experts equipped to help select and install Harley-Davidson® Genuine Motor Parts & Accessories. 

Highlights for 2019 include:

The 7-inch Daymaker® Adaptive LED headlight utilises patented sensors and electronics integrated into the headlight to determine lean angle of the motorcycle, and automatically project additional light into corners to illuminate areas of the road that may be unlit by traditional LED headlights.

The new Dominion™ Collection offers the unique ability to personalise individual accessory components for almost unlimited custom options. This collection is offered in gloss black anodised and bronze powder coated base colours and features interchangeable trim pieces in brushed black, bronze powder coated, brushed orange anodised or brushed aluminium that can be added in any combination. This premium accessory collection accentuates a bold, high-performance riding style.

Performance-enhancing Screamin’ Eagle® Stage Upgrades are engineered to generate specific torque and horsepower gains, eliminating all the guesswork and trial-and-error testing normally associated with engine modifications. The new 4.5-inch Screamin’ Eagle Muffler for the Harley-Davidson Sport Glide® model enables Screamin’ Eagle Stage I through IV. New Screamin’ Eagle Timer Cover & Inserts for the Milwaukee-Eight engine show off “what’s inside…” with a premium metal medallion labelled with 107, 114 or 117 displacements and the Stage level.


NEW FXRG COLLECTION
Ride when you want, where you want. The new FXRG® Collection was created for passionate motorcycle riders who demand a riding system with a combination of road-tested designs for customisable head-to-toe comfort and versatility in any riding environment.

FXRG for Touring
Utilising innovative technologies and materials, including a moisture-wicking Coolcore® lining and stretch Cordura® panels for improved fit and comfort, the new FXRG Triple Vent System Waterproof Jackets for men and women (in leather or textile fabrics) offer year-round comfort in almost any condition. These jackets are paired with new FXRG Waterproof Overpants. Because the touring rider needs the ability to layer up or down to manage everything nature can deliver, the new FXRG Collection includes base layers and an insulated mid-layer designed specifically for motorcycling.

FXRG for Urban
The urban riding environment demands riding gear that is built to offer protection, comfort and mobility. The new FXRG® Gratify Slim Fit Leather Jacket and Men’s FXRG® Slim Fit Riding Jackets combine contemporary style with real coverage and comfort features, including a moisture-wicking Coolcore® lining, power-stretch materials for improved fit, lightweight CE-certified removable body armour and engineered perforations to help release body heat. Riders can pair these jackets with new abrasion-resistant FXRG® Armalith® Denim riding jeans.

The complete FXRG Collection includes three new FXRG helmets and waterproof FXRG Dual Chamber Gauntlet gloves.