BMW Upgrade Offer


Until 31 October 2020, trade in your current bike – any model, any brand – and we’ll enhance its value by up to £1,000 when you upgrade to a new BMW in stock*. 

Plus, purchase one of our New BMW Motorbikes from stock before 30 November 2020 and you will receive a complimentary night away for two at the luxurious Storrs Hall Hotel** on the shores of Lake Windermere!

For more information on our BMW Upgrade Offer or to arrange a test ride, please complete the enquiry form on this page or call the team on 01772 767300.


*Receive an enhanced value to your trade-in when you purchase an eligible new BMW Motorrad Model from stock (built before 30 June) between 1 October and 31 October 2020.  Receive £1,000 to the value of your trade-in when you purchase a new R 1250 or K 1600 model from stock. Or £500 when purchasing any other new BMW Motorrad model from stock. Offer excludes C Evolution, F 900 R, F 900 XR, S 1000 XR and R 18. Applies to bikes purchased between 01 October and 31 October 2020 and registered and delivered by 31 October 2020. No cash alternative available. Not in conjunction with The Rookie to Rider Offer. Offer subject to availability and withdrawal at any time. Trade-in motorcycle must be in the owner’s name for a minimum of 3 months. Trade-in to be valued and offered at retailer’s discretion. Trade-in motorcycle needs to at least match the value of the  enhancement. Participating retailers only.
**Motorbikes must be registered and delivered by 30 November 2020.No cash alternative. Hotel stay voucher will be presented at time of handover. Overnight stay at Storrs Hall is subject to availability. All stays are valid from October 12th 2020 until March 31st 2021. These vouchers are valid Sunday – Thursday and for 1 night only. These vouchers are not valid from December 21st until January 10th or from February 10th – 17th 2021.
†Test rides subject to applicant status and availability.

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– Book in for your MOT between September and November
– Receive an ACF-50 treatment and complimentary vehicle healthcheck
– Just £39.95

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